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Senior Digital Marketing Expert (m/f/d)

Reference Code: DE-I-SWE-20-02300
Location(s): Schweinfurt

Your Key Responsibilities

  • Co-development of our global digital marketing strategy and marketing ecosystem (as Topic Lead and member of the digital marketing team at HQ)
  • Developing and implementing key company projects with regards to systems landscape, tools, processes, lead management, content and digital channels activation
  • Designing and conducting campaigns via digital channels (Web, SEO / SEA, content activation, analytics, marketing automation and e-commerce)
  • Implementing Marketing Automation programs based on general business needs and/or specific products/solutions market push
  • Defining business specific KPIs (ROI) and Monitoring and analytics thereof
  • Collaboration with other Schaeffler stakeholders: both internal (other departments, countries,...) and external (customers, suppliers,...)
  • Co-defining global digital marketing roadmap and guiding, leading and consulting of sales and marketing colleagues, both in HQ and in the regions
  • Agency management

Your Qualifications

  • University degree in digital marketing, e-commerce or comparable education
  • Profund job experience in digital marketing, ideally B2B, e.g. marketing automation, e-commerce, digital tools, PPC, processes etc.
  • Work experience in a global matrix organization preferably within the industry branch
  • Experience with CRM systems like Salesforce and e-Commerce platforms like Hybris
  • Expertise in web language like HTML, CSS, JS or PHP and in General a high IT affinity
  • Proven competencies in strategy development and implementation as well as in project and process management
  • Very good English skills, German skills are beneficial
  • Ability to translate market / customer expectations into concrete digital marketing strategies and implementation thereof
  • Strong sales and customer orientation as well as excellent communication skills, driver mentality and confidental appearance
Exciting assignments and outstanding development opportunities await you because we impact the future with innovation. We look forward to getting to know you.
Please note that applications via some mobile devices may not be possible.


If you have any questions please contact:

Markus Lennartz

Schaeffler Technologies AG & Co. KG

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